Privacy Policy
Director Support Group (DSG)
Trading style of Continuum Support Limited
Last updated: 10 November 2026
1. Who we are
Director Support Group (DSG) is a trading style of Continuum Support Limited, a company registered in England and Wales under company number 17274231.
References to “we”, “us” and “our” mean Continuum Support Limited trading as Director Support Group.
We are committed to protecting your personal information and processing it in accordance with applicable data protection legislation, including the UK GDPR, Data Protection Act 2018 and Privacy and Electronic Communications Regulations 2003 (PECR).
Continuum Support Limited is registered with the Information Commissioner’s Office (ICO).
Our contact details:
Registered office: 82a James Carter Road, Mildenhall, Bury St. Edmunds, England, IP28 7DE
Email: support@continuumsupport.co.uk
Website: www.directorsupportgroup.co.uk
2. Information we collect
Depending on how you interact with us, we may collect:
- Contact details: Name, email address, telephone number and postal or business address.
- Business information: Company name, registration number, business activities and your position within a company.
- Financial information: Details you choose to provide about business or personal financial difficulties, outstanding debts, creditor pressure, HMRC liabilities and approximate debt levels.
- Technical information: IP address, browser and device details, website usage and cookie information.
We only seek information relevant to the purpose for which it is collected. Please avoid sending sensitive personal information unless it is necessary and specifically requested.
3. How we collect information
We may collect information through:
- Website contact forms and enquiries.
- Telephone calls, emails, text messages and other direct communications.
- Social media platforms, including Facebook, Instagram and LinkedIn.
- Advertising campaigns and online enquiry forms.
- Information provided by referral partners and professional contacts.
- Information you provide during discussions about your circumstances.
Where information is received from another organisation rather than directly from you, we will provide the privacy information required by law.
4. How we use your information
We may use your information to:
- Respond to enquiries and provide information about our services.
- Understand your circumstances and identify the type of support you may require.
- Arrange introductions or referrals to relevant professional organisations.
- Manage our business relationships and administrative records.
- Manage advertising campaigns and assess marketing performance.
- Send relevant marketing communications where legally permitted.
- Meet legal obligations and protect our legitimate business interests.
5. Lawful basis for processing
We must have a lawful basis for using your personal information. Depending on the circumstances, these may include:
- Consent: Where you have agreed to a particular use of your information.
- Legitimate interests: Where processing is necessary for our business activities and does not override your rights.
- Contract: Where processing is necessary to fulfil an agreement or take steps at your request before entering into one.
- Legal obligation: Where we need to process information to comply with the law.
We will use the appropriate lawful basis for each processing activity.
6. Sharing your information
We do not sell personal information to the general public.
However, we may share relevant information with:
- Licensed insolvency practitioners and insolvency firms.
- Appropriately authorised debt advice specialists.
- Accountants, solicitors and other professional advisers.
- Referral partners and organisations involved in providing requested support.
- Website hosting, email, CRM and IT service providers.
- Marketing and advertising platforms, where applicable.
- Regulatory bodies or authorities where legally required.
We aim to share only information necessary for the relevant purpose.
Where another organisation uses your information for its own purposes, it may act as an independent data controller and will be responsible for its own data handling. Where a provider processes information on our behalf, we will take appropriate steps to ensure suitable contractual safeguards are in place.
We will not routinely share your information with unrelated third parties for their own marketing without an appropriate lawful basis.
7. Lead generation and introductions
Director Support Group may generate enquiries and business leads for professional firms, including insolvency practitioners.
A lead may include your name, telephone number, email address, company name and relevant information about the nature of your enquiry or approximate business debts.
Where we generate leads for another organisation, we will explain how your information may be used and who it may be shared with.
We will only collect and share information where an appropriate lawful basis exists and relevant transparency requirements have been met. Where consent is required, we will obtain it before sharing your details.
The organisation receiving your details may contact you about the enquiry or service you have requested, in accordance with the information provided to you and applicable law.
We aim to ensure that leads generated for a particular client are handled in accordance with agreed arrangements and are not distributed more widely without an appropriate lawful basis.
8. Marketing communications
We may send information about our services and relevant updates where permitted by law.
We comply with applicable data protection and electronic marketing rules. Requirements can differ depending on whether we contact an individual, sole trader, partnership or limited company.
Where consent is required, we will obtain it before sending marketing communications.
You can opt out at any time by using the unsubscribe facility, replying to a text with the relevant opt-out instruction or emailing support@continuumsupport.co.uk.
Opting out of marketing will not prevent us from contacting you about an existing enquiry or business matter.
9. Sensitive personal information
We do not routinely seek special category personal information, such as health information, religious beliefs or political opinions.
If you voluntarily provide sensitive information, we will only process it where necessary and where an appropriate lawful basis and additional legal condition exist.
10. How long we keep your information
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected.
Retention periods depend on the nature of the information, our relationship with you and applicable legal obligations.
Enquiries, lead records, business records and marketing information may be retained for appropriate periods to manage our services, demonstrate compliance and meet legal requirements.
When information is no longer required, it will be securely deleted, anonymised or otherwise disposed of.
11. Keeping your information secure
We take reasonable technical and organisational measures to protect personal information against loss, misuse, unauthorised access or disclosure.
These measures include restricting access to those who need it, using appropriate account security and taking care when sharing information with professional contacts and service providers.
No electronic storage or transmission method is completely secure. If a personal data breach occurs, we will assess it and take any action required by law.
12. Cookies and website tracking
Our website may use cookies and similar technologies to support functionality, analyse website traffic and measure advertising performance.
These may include:
- Essential cookies: Required for website operation and security.
- Analytics cookies: Used to understand website usage.
- Advertising cookies: Used to measure campaigns and deliver relevant advertising.
Non-essential cookies will only be activated where the required consent has been obtained. You can manage preferences through our website cookie controls and your browser settings.
13. Your data protection rights
Under applicable data protection legislation, you may have the right to:
- Request access to personal information we hold about you.
- Ask us to correct inaccurate or incomplete information.
- Request deletion of your information in certain circumstances.
- Request restriction of processing in certain circumstances.
- Request transfer of certain information.
- Object to processing based on legitimate interests.
- Withdraw consent where we rely on consent.
- Object to direct marketing at any time.
These rights are subject to certain legal conditions and exemptions.
To exercise your rights, contact support@continuumsupport.co.uk. We may need to verify your identity before responding and will respond within the timeframe required by law.
14. Third-party websites
Our website may contain links to external websites and organisations. These have their own privacy policies and data handling practices. We are not responsible for their content, security or privacy practices and recommend reviewing their policies before providing personal information.
15. Complaints
If you have concerns about how we handle your personal information, please contact us first:
Email: support@continuumsupport.co.uk
You also have the right to complain to the Information Commissioner’s Office (ICO), the UK’s data protection regulator.
Website: https://ico.org.uk/
Telephone: 0303 123 1113
16. Changes to this policy
We may update this Privacy Policy to reflect changes in our business, services, legal obligations or data handling practices.
Any updates will be published on this page with a revised date. We encourage you to review this policy periodically.
